Born in Georgia. Built for Georgia Homes.
Peachtree Home Response was founded by a Central Georgia family who experienced water damage firsthand — and found the existing options lacking. We built the company we wished had existed when we needed it most.
Our Story
Peachtree Home Response was founded in Macon, Georgia, by Marcus and Denise Holloway, a husband-and-wife team who spent nearly a decade in the restoration industry before going out on their own. The catalyst was personal: in 2018, a tropical storm remnant dumped nine inches of rain on Macon in 36 hours, causing the Ocmulgee's tributaries to back up into several older neighborhoods on the city's east side. The Holloways' own home — a 1940s brick bungalow in Shirley Hills — sustained significant water intrusion through the crawl space.
The restoration crew they hired came from Atlanta. They were professional enough, but they didn't know Macon. They didn't understand red clay drainage behavior, didn't know that their bungalow's original heart-pine subfloor required a different drying approach than modern plywood, and didn't account for the extraordinary humidity levels that persist even after a storm event passes. The drying job was technically completed, but mold appeared in the crawl space six months later — because the moisture source, a compromised vapor barrier made worse by the flooding, had never been properly addressed.
Marcus and Denise spent the next year earning their IICRC certifications and building the company they wished had existed. From the beginning, the mission was clear: provide restoration services calibrated specifically for Central and South Georgia's climate, soils, building stock, and community character — not a generic national playbook applied everywhere the same way.
What Makes Georgia Different
We often hear from homeowners who've dealt with national restoration franchises: the technicians were fine, but they didn't seem to know anything specific about Georgia. They applied standard protocols and left. When problems emerged later — mold in the crawl space, odors that returned with summer humidity, floors that continued to move and squeak — the distant corporate office was slow to respond and hard to reach.
Georgia presents genuinely unique challenges that require local knowledge:
- Red clay soil behavior: Georgia's Piedmont clay soils drain very slowly and create persistent hydrostatic pressure against foundations. Remediation must account for ongoing moisture pressure, not just the immediate water event.
- Extreme ambient humidity: Georgia's summer dew points regularly reach 75–78°F — near the physical limit for outdoor air. Drying calculations that work in Arizona or Colorado produce completely different results in Macon in July. Our equipment configurations and drying timelines are calibrated for Georgia conditions.
- Historic housing stock: Macon has one of the largest concentrations of antebellum and Victorian-era architecture outside of Savannah. These buildings — constructed with heart pine, plaster, and brick — require restoration techniques that differ significantly from modern drywall-and-OSB construction.
- Termite-compromised framing: Georgia's high termite pressure means water damage often reveals underlying structural compromise that affects both the restoration scope and the long-term integrity of the building.
- Recurring river flooding: The Flint, Ocmulgee, Oconee, and Withlacoochee rivers all produce significant flood events. We've worked every major flood event in our service area and know these watersheds intimately.
Our Team
Every Peachtree Home Response technician holds current IICRC certification in water damage restoration (WRT). Our senior technicians additionally hold Applied Microbial Remediation Technician (AMRT) certification for mold remediation and Applied Structural Drying (ASD) certification for complex structural drying challenges. We invest heavily in ongoing training because restoration science evolves — new equipment, new materials in modern homes, and new research on mold behavior all require continuous learning.
Beyond technical credentials, we hire for character. Our crews enter Georgia homes during their worst moments — water is spreading, stress is high, and homeowners are scared. Every person on our team is trained to communicate clearly, treat your home with respect, and keep you informed at every step of the process. We won't disappear after the equipment is set up. You'll hear from your project manager daily with an update on drying progress.
Our Commitment to the Community
Central and South Georgia is our home. We live in these communities, our children go to school here, and we shop at the same businesses our clients own. When Robins AFB military families need help after a plumbing failure while their servicemember is deployed, we're here. When a Macon couple's historic Victorian suffers storm damage during cherry blossom season, we're here. When Albany floods again, we're here — loading trucks and heading south before the rain stops.
We offer priority response to active military families at Robins AFB and their dependents. We offer reduced rates for seniors on fixed incomes who are dealing with first-time water damage events. And we provide honest assessments — if your problem doesn't require professional restoration, we'll tell you that too. Our business grows through referrals, and referrals come from people who trust us.
Licensed, Certified, and Insured
Peachtree Home Response is fully licensed as a contractor in the State of Georgia, carrying all required business licenses for our service areas. We maintain comprehensive general liability insurance and workers' compensation coverage for every project. Our IICRC certifications are current and available upon request. We participate in ongoing quality assurance reviews and maintain the equipment calibration records required for professional moisture documentation.
We're happy to provide our license numbers, insurance certificates, and IICRC credentials to any homeowner or insurance adjuster who requests them. Transparency is foundational to our relationship with clients and with the insurance industry professionals we work with daily.